What is Generative Engine Optimization (GEO)?

In today’s rapidly evolving digital landscape, traditional SEO is no longer enough. With AI-powered search engines like ChatGPT, Claude, and Perplexity gaining traction, businesses need to adapt their visibility strategies. This is where Generative Engine Optimization (GEO) tools come into play. In this comprehensive comparison, we’ll examine and compare two leading GEO platforms: AthenaHQ vs […]